Privacy Policy

Information We Collect

Information You Provide

• Email address — when you sign up to be notified at product launch
• Quiz answers — your responses about symptoms, goals, and preferences, collected through our product-matching quiz. These are stored alongside your email in Klaviyo and used to personalize your product recommendation and future communications

Information Collected Automatically

When you visit our site, the following data is collected automatically — but only if you accept cookies via our consent banner:

• Pages visited and time spent on each
• How you scroll, click, and interact with the page
• Anonymized session recordings and heatmaps
• IP address, browser type, operating system, and device type
• Referring URL (how you found us)

How We Use Your Information

Email and Quiz Data

• To notify you when Nourished Frame products become available
• To send product updates and personalized recommendations based on your quiz results

You can unsubscribe at any time using the link in any email we send.

Analytics Data

• To understand how visitors use the site and identify areas for improvement
• To measure the performance of our advertising campaigns
• To identify and resolve technical issues

Cookies & Local Storage

We use browser local storage to remember your preferences. No tracking data is set until you explicitly accept.

Always Active — Essential

• nf_consent — stores your cookie preference (accepted or declined) so we don't re-prompt on every visit
• nf_quiz_seen — stores whether you've already seen the product quiz this session

Only Active If You Accept

• Meta Pixel — tracks page visits and quiz events for advertising attribution
• Google Analytics 4 — tracks site usage for analytics reporting
• Microsoft Clarity — records anonymized session replays and heatmaps
• Contentsquare — tracks behavioral patterns and interaction flows

You can change your preference at any time by clicking Cookie Settings in the footer. Your updated choice takes effect on the next page load.

Third-Party Services

The following companies process data on our behalf. Each operates under its own privacy policy, linked below.

Data Sharing

We do not sell your personal information — not to data brokers, advertisers, or any third party.

We share data only with the third-party services listed above to operate this website and communicate with you. We may also disclose information if required by law or to protect our legal rights.

Data Retention

• Email and quiz data — retained in Klaviyo until you unsubscribe or request deletion
• Analytics data — retained per each provider's own retention policies
• Cookie preference — stored locally in your browser until you clear browser data or update it via Cookie Settings

Your Privacy Rights

GDPR — EU & UK Residents

You have the right to access, correct, or erase your personal data, restrict or object to its processing, and receive it in a portable format. To make any of these requests, contact us at the address below.

CCPA — California Residents

You have the right to know what personal information we collect, request its deletion, and opt out of the sale of personal information. We do not sell personal information. We will not discriminate against you for exercising any of these rights.

Children's Privacy

Our website and products are intended for adults. We do not knowingly collect personal information from anyone under the age of 16. If you believe we have inadvertently collected such data, please contact us and we will delete it promptly.

Changes to This Policy

We may update this policy from time to time. The effective date at the top of this page reflects the most recent revision. Continued use of the site after changes are posted constitutes acceptance of the updated policy.

Contact

Questions about this policy or your data? Reach us at: